Project
CREDAI Vadodara · Brick By Brick
Client
Services
UGC Campaigns
Creative Strategy
Short-form Content
The Challenges
Awareness that needed a bigger idea
CREDAI Vadodara wanted to raise awareness about real estate in the city. Their ask was simple: a set of social media creatives. We had a different view—and we said so.
our approach
Don’t settle for small
We treated Mandala’s social presence like a living brand journal. Instead of focusing only on finished visuals, we highlighted ideas and perspectives behind the work.
the result
A city that stopped to listen
Brick By Brick crossed 1 million combined local views. For an awareness campaign, that was more than reach: it meant a city that actually paused to listen, learn, and talk about real estate.
1M+
Combined local views
5M+
Impressions
3x
Product Sign-ups
